Hey there, let me just dive into this — I was sipping my coffee, and bam! French gaming bigwig Ubisoft, you know them, right? They just saw their net bookings take a 2.9% tumble from April to June. Weird, huh?
Okay, so apparently they pulled in €281.6 million, roughly thereabouts $330.8 million, in the first quarter of their fiscal year. Not terrible but, yeah, a dip. Blame Rainbow Six: Siege not quite hitting the mark and this big partnership that was supposed to kick off but got shoved to the next quarter. Typical, right?
On a slightly brighter note, their back catalogue is doing just peachy, raking in €260.4 million or around $305.9 million. That’s up by 4.4%. Who knew people were still into those old games?
And, oh man, here’s a kicker: Ubisoft is shaking things up with this whole “Creative Houses” concept. Fancy talk for new company divisions, I guess. The first one, surprise surprise, is hooked up with Tencent as of earlier this year.
Here’s the CEO, Yves Guillemot, basically saying they’re revamping, calling it a biz transformation. These Creative Houses are supposed to jazz up their gaming lineups or something. Sounds good on paper, I guess?
Anyway, this new branch is gonna handle their biggies like Assassin’s Creed and Far Cry. They’re hoping to get more agile, whatever that means, but honestly, I’m still stuck on that Rainbow Six thing. Why’s it slipping? Maybe gamers just got sidetracked by other shiny new things. Happens to the best of us, right?